EU DATA PROTECTION
GDPR and ePrivacy
The General Data Protection Regulation, or GDPR for short, is a special regulation adopted by three main legislative bodies of the EU. They are the European Commission, the European Parliament, and the Council of the European Union. That document regulates the acquisition and processing of personal data within the European Union, and also applies to the foreign companies and individuals that acquire and process EU users’ personal data. The regulation was adopted on April 27, 2016 and entered into force on May 25, 2018.
Non-compliance Risks
Privacy and Electronic Communications Directive 2002, or ePrivacy for short, is a directive that also serves to protect users’ personal data. It is more applicable to advertising and marketing and focuses more on cookies, spam, confidentiality, etc. The primary goal of ePrivacy is to protect personal user data in the digital age.
The next revision of this legal act called the ePrivacy Regulation is currently pending. The Regulation, as compared to the Directive, will be mandatory and will elaborate on certain document provisions deeper.
